Privac & Cookie Policy

Privacy Policy

This Privacy Policy explains how Direct Online Deals Ltd t/a fragranceempire.uk collects, uses, and protects your personal information when you use fragranceempire.uk.

Direct Online Deals Ltd
Company Registration Number: 12129622
VAT Number: GB 344261521

Registered Office:
 
Watford
WD18 7AT
United Kingdom

Information We Collect

We may collect and process the following types of personal information:

· name

· billing address

· delivery address

· email address

· telephone number

· order details

· payment-related information

· IP address

· browsing behaviour on our website

We do not store your full payment card details.

How We Use Your Information

We use your information to:

· process and fulfil orders

· communicate with you about your order

· provide customer service

· improve our website and services

· prevent fraud

· send marketing communications where you have opted in

· comply with legal and regulatory obligations

Legal Bases for Processing

We process your personal data where necessary for:

· the performance of a contract with you

· compliance with legal obligations

· our legitimate interests in operating and improving our business

· your consent, where required for marketing communications

Sharing Your Information

We may share your information with trusted third parties where necessary to operate our business, including:

· payment providers

· delivery couriers

· website and ecommerce service providers

· fraud prevention services

· professional advisers where required

We do not sell your personal data.

Marketing

If you subscribe to our newsletter or opt in to marketing, we may send you emails about products, offers, and updates.

You can unsubscribe at any time using the unsubscribe link in our emails.

Cookies and Analytics

Our website uses cookies and similar technologies to improve your browsing experience, analyse website traffic, and support marketing activity.

Please see our Cookie Policy for more information.

Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including for legal, accounting, or regulatory requirements.

Your Rights

Depending on applicable law, you may have rights to:

· access your personal data

· correct inaccurate data

· request deletion of your data

· object to certain processing

· restrict processing

· request transfer of your data

· withdraw consent for marketing

To exercise any of these rights, please contact us through our website.

Security

We take reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, misuse, or alteration.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page.

Contact

If you have any questions about this Privacy Policy or how your personal information is handled, please contact us through our Contact Us page.

 

Cookie Policy

This Cookie Policy explains how fragranceempire.uk, operated by Direct Online Deals Ltd t/a fragranceempire.uk, uses cookies and similar technologies.

Direct Online Deals Ltd
Company Registration Number: 12129622
VAT Number: GB 344261521

Registered Office:
 
Watford
WD18 7AT
United Kingdom

What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help websites function properly, remember your preferences, and collect information about how visitors use the site.

How We Use Cookies

We may use cookies to:

· make our website function properly

· remember your preferences

· improve website performance

· analyse visitor behaviour

· support advertising and remarketing activity

Types of Cookies We May Use

Essential Cookies

These cookies are necessary for the website to operate, such as enabling checkout, login, and security functions.

Performance and Analytics Cookies

These cookies help us understand how visitors use the website so we can improve site performance and user experience.

Functional Cookies

These cookies remember choices you make, such as preferences or settings, to improve your experience.

Marketing Cookies

These cookies may be used to show relevant advertising and measure the effectiveness of our marketing campaigns.

Managing Cookies

You can control or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of the website.

More Information

For more information about how we collect and use personal data, please see our Privacy Policy.

Changes to This Policy

We may update this Cookie Policy from time to time. Any changes will be posted on this page.